Proud Partner of U.S. Masters Swimming
Our partnership began in 2016 when INFINIT’s Formulation Team designed a couple swim-specific custom hydration blends for a product review in SWIMMER Magazine. After experiencing INFINIT custom formulas firsthand, USMS knew they finally found a solution that would work for their diverse population of athletes, ranging from 18 to 100 years old with a wide range of fitness levels and goals.
The Solution: Customization
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What Is INFINIT
Complete liquid nutrition made for YOU.
We put everything you need in your bottle, and nothing you don't – Carbs to fuel Electrolytes to replenish. Protein to rebuild. ZERO artificial colors, flavors, or sweeteners.
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Our Story
Athletes helping athletes perform and feel better.
INFINIT was started in 2003, by a group of endurance athletes with one goal: To create a better way to fuel & hydrate.
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The INFINIT Difference
Customizable isotonic formulas.
Developed with the patented Osmo-FIT™ system, we scientifically formulate each blend to be isotonic and easy to digest, even in the most extreme conditions.
