Goal Setting

Goal Setting

The key to keeping yourself accountable is knowing what you’re trying to achieve and setting goals to help you get there. Goal setting has long been known to be an important part of achieving success or accomplishing your goal. When you “wing-it”, more often than not, you will lose focus at some point along the journey and fall short of achieving whatever it is that you set out to accomplish. By creating specific goals, you can revisit your goal(s) when the going gets tough or you fall off track to help you refocus and get back on track. 
Riding for the Soul

Riding for the Soul

I’m a triathlete, and like most endurance athletes, I have always predominantly relied on races to fuel my motivation and training. That changed this year when my fourth race of the season was cancelled, and I was faced with the challenge of adjusting plans last minute. It was frustrating and overwhelming but deep down I knew I would find something else to keep me moving. It wasn’t long before my coach texted me, asking if there were any challenges that I wanted to try to keep my motivation high. Funny enough, I already had a challenge mulling in the back of my mind.
Rudy von Berg: On a Mission

Rudy von Berg: On a Mission

Rudy von Berg had a breakout year in 2018 with a 10th place finish at the 70.3 World Championships, 1st place at the Wildflower Triathlon, and several 70.3 wins including the European Championships and South American Championships. He also took the tape at last year’s 70.3 Nice, which is the site of this year’s IRONMAN 70.3 World Championships coming up on September 8th.
10 Years in the Making: Eric Engles Triathlon Career

10 Years in the Making: Eric Engles Triathlon Career

It’s been a wild ride up to this point, but I finally managed to snag my first overall (amateur) win at the IRONMAN 70.3 distance. The funny thing is, I’m probably not even in the best shape I’ve ever been. I am however, the happiest I’ve ever been. Those who know me, know I had a tough 2018. I’ve got a huge support network to fall back on, including my parents, my career, my friends/family, loyal sponsors, and a host of other former teammates/coaches/etc.
Nick Chase

Nick Chase

Nicholas Chase is trucking through his 6th year competing among the professional ranks in triathlon, and is coming off his best season yet in 2018, which included a 6th place pro finish at 70.3 Steelhead. While finishing the final few years of his 10 years of service in the United States Air Force, Nick became hooked on the sport of triathlon. As most age group athletes will know, if you put your mind to something, dive in with all of your energy, and make some changes, big things can happen.
Pregnancy: The Ride of a Lifetime

Pregnancy: The Ride of a Lifetime

The role of women in today’s society has certainly evolved over the last 100 years. There are more female CEOs than ever; more women are choosing careers in business, science and law. There has also been a notable rise in women in sports. In 1972, Title IX was signed to provide everyone equal access to programs and activities (i.e. sports), that receives federal financial assistance. Since then there has been a 545% increase in the percentage of women playing college sports and a 990% increase in the percentage of women playing high school sports. Being a woman, and athlete myself, it’s amazing to see the progression over time and how far we’ve come.
Who is AJ Baucco

Who is AJ Baucco

As a former punk rock drummer, AJ’s background is very unique in the sport of triathlon. He spent much of his teenage years touring the US with his band, while living out of a van. When he was in his early 20s, a friend introduced him to the sport of triathlon. Triathlon gave AJ direction in his hectic life and it soon began to consume his life all together.
INFINIT Nutrition Teams Up with American Triple-T and TOUGHMAN Ohio

INFINIT Nutrition Teams Up with American Triple-T and TOUGHMAN Ohio

The American Triple-T is a weekend-long event consisting of four different triathlon distance races spanning three days. Athletes who take on the event have the option to partake in a single race or go all-in by doing the entire weekend of racing, ranging from a super-sprint to half iron (70.3) distance.
Matt Russell Joins Team INFINIT

Matt Russell Joins Team INFINIT

INFINIT is excited to announce Matt will be joining what is shaping up to be a truly stellar Team INFINIT roster in 2019 and beyond. After an astonishing comeback journey following an accident during the 2017 IRONMAN World Championship, Matt stunned the world with a 6th place finish when he returned to Kona one year later. 
Q&A with Andy Potts

Q&A with Andy Potts

Rapid fire Q&A session with Team INFINIT Pro Triathlete and Olympian Andy Potts. Andy runs through 15 questions from INFINIT Facebook and Instagram followers, answering questions about his training and race day strategies leading up to the Ironman World Championships in Kona and beyond.
Steelhead 70.3

Steelhead 70.3

A couple weekends ago I raced in the Steelhead 70.3 (Half Ironman) in Benton Harbor, Michigan. This was my 2nd time racing at Steelhead but the last time I raced here was back in 2010 where I set my 70.3 PR with a time of 4:16:06. This is my 3rd year racing a professional triathlete and I have dabbled in a few 70.3's over the last couple of years including Chattanooga (2016 and 2018) and Austin (2016 - canceled swim) and just hadn't put together a good half Ironman race in a long time.
Balancing Triathlon & Family

Balancing Triathlon & Family

Throughout my career, I have had the privilege to travel the world and watch you share the joy of racing and an active healthy lifestyle with your families. Regularly, I am asked about how I balance training, racing, my coaching business, and family. I gotta say, it’s not easy but it pales in comparison to the juggling act most of you have to do.